
DRAPED BY HAND
Honouring draping as an art form and reflecting on past traditions, each roll of fabric is elegantly draped into a beautiful piece of clothing. Inspired by Neo-Classical and Helenistic art movements, historical cultural robes, and knots, the fabrics are majestically wrapped and tied around the body, combining contrasting materials and colours, leaving you with an expression of ultimate elegance.

RECLAIMED FABRIC
Our garments are all made responsibly with leftover fabrics from couture houses. By creating something new from excess materials, we reduce the impact on our planet. The selvedge of the fabric roll is often left visible, celebrating the beauty of the roll of fabric in its entirety while also reducing waste.

LIMITED EDITION
Each design is a true limited edition, crafted from the remaining meters of luxury fabric. Once the roll is gone, so is the garment, making each one uniquely rare and impossible to replicate. With the brand’s signature dated labels, these timeless pieces are designed to be cherished for years.

MADE IN ENGLAND
Every item of clothing is draped, cut, stitched, and finished in London, balancing sustainability with high-quality craftsmanship. These garments are designed and made with care and detail, reflecting the brand's ethos and the traditions of dressmaking.

ABOUT ALICE
Alice founded her namesake brand in 2024, driven by her love for draping and her passion for sustainable innovation in the fashion industry. With a background designing for Vivienne Westwood, Tommy Hilfiger, bespoke costume design, and fashion illustration, Alice saw an opportunity to translate her romantic imagination into this brand. Each piece is designed to make you feel effortlessly beautiful and empowered, wrapping you in confidence.
